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You are currently browsing entries written by Ed Gandia

About the author: Ed Gandia is a successful freelance copywriter and co-author of the book The Wealthy Freelancer: 12 Secrets to a Great Income and an Enviable Lifestyle (Penguin).

Turning Around Your Freelance Business with Lead Nurturing

Posted March 7, 2010 in Managing Clients, Marketing 25 Rockin' Comments »

Before I was a freelancer, I sold software for a living.
Unfortunately, my employer didn’t have much of a marketing…

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Should You Meet With Prospective Clients?

Posted February 11, 2010 in Managing Clients, Marketing 54 Rockin' Comments »

“Can you come by this week? We’d like to meet you.”
If you’ve been a freelancer for some time, you’ve…

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Are You Wasting 90% of Your Prospecting Efforts?

Posted November 25, 2008 in Marketing 19 Rockin' Comments »

Did you know that only 10% of the energy used by an incandescent light bulb produces light? The other 90%…

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How To Avoid the Feast-or-Famine Cycle

Posted May 2, 2008 in Business, How-To, Marketing 26 Rockin' Comments »

For many freelance professionals, the ebb and flow of projects is one of the most frustrating and nail-biting aspects of…

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The Most Critical Factor To Freelance Success: Taking Action

Posted April 8, 2008 in Business, Lifestyle, Productivity 16 Rockin' Comments »

Launching a successful freelance business requires a certain degree of competence in your craft. It also requires goals, courage, determination,…

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