The “Alfred Hitchcock” Guide to Branding

Posted September 8, 2008 in Business, Graphic Design, Marketing 6 Rockin' Comments »

The Alfred Hitchcock Guide to Branding

If you think about the iconic movie director Alfred Hitchcock, the psychological movie thrillers The Birds and Psycho probably come to mind.

There’s a good reason for that. Not only were those two films made late in Hitchcock’s life (making them more recent), they also contain unforgettable scenes that will leave you riveted to your seat. Who can forget the shower scene from Pyscho?

Alfred Hitchcock had the well-deserved reputation as a master of suspense because he was also a master of branding.

If you look at how he earned his reputation, you’ll see that he did a lot of things specifically to enhance his brand. As a freelancer, there is a lot of value in examining what he did.

Here are a few branding tips that we can all learn from the “master of suspense.

[Click here to read more →]

4 Ways Consulting Can Help Your Design Business

Posted August 28, 2008 in Business, Graphic Design, Web Design 11 Rockin' Comments »

Consulting Services - DesignersI’ve been a freelance web-designer for a couple years now and I recently started offering consulting services. Honestly, at first I didn’t think it would help me get more design gigs, I just thought it would be one more income stream and figured I’d try it since I was already giving advice about design and usability to my clients.

Actually, offering consulting services is probably the best decision I’ve made in my freelance career so far (after going full-time freelance of course) I get more requests for design projects now than before I started offering it. Why?

There are 4 main reasons why I do consulting and how I think it helps my design business. Keep in mind that these can also be applied to any other business like writing, blogging, programming, etc… [Click here to read more →]

Interview With Adelle Charles From Fuel Your Creativity - Design, Blogging And Business

Posted August 20, 2008 in Business, Graphic Design, Inspiration 24 Rockin' Comments »

Hey everyone! Today we have an interview with Adelle Charles of Fuel Your Creativity! Adelle is awesome, I’ve known her for some time now and have been an avid reader of her blog since the day I found it. I hope you enjoy the interview! :)

Fuel Your Creativity


Jon:
Hi Adelle, can you please tell our readers a little about yourself, where you’re from, what you do?

Adelle: I am 28 and am currently the Art Director for the CBS & FOX affiliates here in Rochester, New York. I have been working in the Broadcast field for just over 5 years now but I started out working for an Ad agency in this area doing mostly print /web work right out of college. I also taught Graphic Design for a few semesters at a local college in Rochester. I also do some freelancing at night and on the weekends. I have known most of my freelance clients for a while or I have met them through interviews or referrals.

[Click here to read more →]

Review Of U Printing - Fast And Affordable

Posted June 22, 2008 in Graphic Design, Tools/Resources 11 Rockin' Comments »

UPrintingI’ve been thinking of getting new cards made for a while now but never really got around to it until UPrinting.com contacted me for a review of their services/products a couple weeks ago.

Yes this is a sponsored review, but I can honestly say I’m 100% happy with my new cards! :)

Of course in order to write a review of a product or service you need to try it first, or at least get samples. So I designed my cards and then ordered 1,000 from UPrinting.com (just like any customer would) and received my cards via UPS about a week and a half later. Ok, before I go on, here’s what they look like: [Click here to read more →]

I Really Need to Find It!!! Resources And Tools For (pretty much) Everything

Posted June 14, 2008 in Graphic Design, Programming, Tools/Resources, Web Design, Writing 18 Rockin' Comments »

I am constantly looking for resources and places to go for fonts, articles, ideas and jobs. I asked Jon if I was the only one and he said no, we’re probably all like that. So I figured I should share some of the sites I have used and abused. These sites are all easy to navigate, and offer a wide range of services and resources. Whether you are in need of a new font or medical insurance that doesn’t cost an arm and a leg, its here.

This list is, of course, far from being complete! Please feel free to add to the list by leaving a comment! :) [Click here to read more →]

Keep The Creative Juices Flowing - Tips For The Freelance Artist

Posted May 16, 2008 in Graphic Design, How-To, Web Design 20 Rockin' Comments »

As a freelance artist, I recently started blogging, I am amazed at the amount of people who have come forward through social networking sites. The exchange of services for a freelancer is absolutely an awesome beginning. I have sent out a few pieces of art to those that have helped me, and I have had wonderful emails back how they love what I have sent them.

If it’s something you love, sometimes give it away, the rewards can be astounding and can eventually lead to great business.

Here are some tips that can help get your creative juices flowing: [Click here to read more →]

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