For a growing number of freelancers, one freelance business is not enough. These busy, dedicated folks operate more than one freelancing business at the same time.
How do they do it?
After all, most freelancers are already juggling many different responsibilities.
I caught up with a couple of these busy folks last week. In this post, I’ll share some of their “secrets” so that we can all learn from them.
Posted June 3, 2011 in Interviews
Do you like to market your freelancing business?
If you’re like many freelancers, your answer to that question is probably “no.” Many freelancers dislike the marketing tasks associated with freelancing.
That’s one reason why we’re presenting this interview with Jonathan Kay. You see, marketing is Jonathan’s job–and he’s good at it. Very good.
Jonathan’s official title is the Ambassador of Buzz at Grasshopper (a brand that empowers entrepreneurs with a virtual phone system).
In Jonathan’s own words he is, “is extremely passionate about helping / meeting new entrepreneurs and always excited to learn about their unique journey.”
I asked Jonathan to share some of his tips and insights about marketing with us here at Freelance Folder. Specifically, I asked him to address how freelancers can generate referral business. I’m sure that freelancers of all kinds can learn from his advice.
Many freelancers start their one person business with the idea that someday they’d like to expand and become something more. Some freelancers go on to start a full design agency, while others prefer to make their own products to sell to clients.
I’ve know the company SumEffect software for over a year now and they make an awesome product called CoreCommerce. SumEffect software is an excellent example of a company that makes their own products.
I’d heard stories that the two owners Nick McDuffie (bottom middle) and Matt DeLong (bottom right) used to work for a regular design agency before starting their business from scratch. They were able to bootstrap the business together until they become a full-fledged small business, and one of Nashville’s best businesses.
I know that a lot freelancers dream about becoming a bigger business so I asked one of the owners, Matt DeLong, to take some time for an interview for us. If you’re thinking of transitioning from freelancing to a small company, stay tuned and I’ll share what I learned from Matt. (We already know that many great businesses start with freelancers.)
Did you know that podcasting can be an effective marketing tool for freelancers too?
I recently interviewed Jeff Young, creator of the Catholic Foodie podcast. Jeff is a copywriter and social media consultant who was a teacher when he started podcasting. Recently, he left that life and became a full-time freelancer. Today, Jeff is going to share his experience with podcasting.
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