Jonathan Kay on Getting Referrals and Freelance Marketing
Posted June 3, 2011 in Interviews
Do you like to market your freelancing business?
If you’re like many freelancers, your answer to that question is probably “no.” Many freelancers dislike the marketing tasks associated with freelancing.
That’s one reason why we’re presenting this interview with Jonathan Kay. You see, marketing is Jonathan’s job–and he’s good at it. Very good.
Jonathan’s official title is the Ambassador of Buzz at Grasshopper (a brand that empowers entrepreneurs with a virtual phone system).
In Jonathan’s own words he is, “is extremely passionate about helping / meeting new entrepreneurs and always excited to learn about their unique journey.”
I asked Jonathan to share some of his tips and insights about marketing with us here at Freelance Folder. Specifically, I asked him to address how freelancers can generate referral business. I’m sure that freelancers of all kinds can learn from his advice.
How One Ecommerce Company Got Started
Posted October 27, 2010 in Getting Started, Interviews
Many freelancers start their one person business with the idea that someday they’d like to expand and become something more. Some freelancers go on to start a full design agency, while others prefer to make their own products to sell to clients.
I’ve know the company SumEffect software for over a year now and they make an awesome product called CoreCommerce. SumEffect software is an excellent example of a company that makes their own products.
I’d heard stories that the two owners Nick McDuffie (bottom middle) and Matt DeLong (bottom right) used to work for a regular design agency before starting their business from scratch. They were able to bootstrap the business together until they become a full-fledged small business, and one of Nashville’s best businesses.
I know that a lot freelancers dream about becoming a bigger business so I asked one of the owners, Matt DeLong, to take some time for an interview for us. If you’re thinking of transitioning from freelancing to a small company, stay tuned and I’ll share what I learned from Matt. (We already know that many great businesses start with freelancers.)
How to Use Podcasts to Bolster Your Freelancing Business (Interview)
Posted October 25, 2010 in How-To, Interviews
If you use an iPod, iPhone or iTunes, no doubt you’ve heard about podcasts. You’ve probably subscribed to a few and enjoy being able to consume content at the time and place of your choice.
Did you know that podcasting can be an effective marketing tool for freelancers too?
I recently interviewed Jeff Young, creator of the Catholic Foodie podcast. Jeff is a copywriter and social media consultant who was a teacher when he started podcasting. Recently, he left that life and became a full-time freelancer. Today, Jeff is going to share his experience with podcasting.
Ed Gandia on a Day to Recognize Freelancers Everywhere
Posted September 12, 2010 in Interviews
Freelancers work hard. Very few people realize how hard we work. Now, however, there’s a day to recognize all freelancers.
If you’ve been a freelancer for any length of time, you probably know the name Ed Gandia. Not only is he one of the regular contributors here on Freelance Folder, but he’s also one of the co–authors of the helpful book, The Wealthy Freelancer.
Ed has another project up his sleeve, though. He’s part of the team behind International Freelancer’s Day, which is a free event for solo professionals (in other words, freelancers).
Recently, I caught up with Ed and had a chance to ask him a few questions about International Freelancing Day and about the future of freelancing in general.
Why & How Freelancers Should Exercise (from Fitness Expert Scott Tousignant)
Posted September 1, 2010 in Interviews, Lifestyle
As freelancers, our biggest assets are our minds and bodies. If we get sick, we can’t do any work. If our minds are foggy, we can’t produce our best. Therefore, we don’t make any money or as much money as we could.
Unfortunately, the care of our bodies is not always a top priority for many freelancers. It’s easy to get caught up in all our work–particularly because we enjoy it so much.
Plus, if you work from home, you have fewer reasons and opportunities to get up, walk and move. I know of at least one writer who can sit in front of her computer for up to six hours straight!
That can’t be good for anybody. In fact, research has shown that sitting for most of the day puts us at higher risk for obesity, diabetes, heart disease, and certain cancers.
Scott Tousignant, a fitness expert, recently agreed to share information about the importance of fitness for freelancers. I’d like to share with you a brief excerpt from that interview.
What Your Bookkeeper Wants You to Know About Recordkeeping (Interview)
Posted May 11, 2010 in Accounting/Bookkeeping, Interviews
Freelancers have survived yet another Tax Day, which means now is the perfect time to… prepare for the next one!
Most freelancers are in denial about their finances, putting off even thinking about them until taxes are due again–with grave consequences (as you’ll see later on).
However, recording and monitoring your “books” or records of financial transactions is an essential part of running a business.
If you’re just starting out, you probably do your own bookkeeping and tax preparation. As your business grows, you’ll be better off getting professionals to do it for you. Either way, you need to understand the basic processes involved in bookkeeping and accounting.
To help us get a better grip of bookkeeping, I have interviewed Monica Ross, President of Virtual Bookeeping. Read on to find out what tips a professional bookkeeper has for freelancers, especially those of us who want to do everything ourselves.
Deb Ng on Getting Started, Success, the Future, and More
Posted February 21, 2010 in Interviews
If you’re involved with freelance writing at all, then you’ve probably heard of Deb Ng. Deb runs the very popular Freelance Writing Jobs blog network.
If you’re a freelance writer and you’re looking for work, Deb’s blog is definitely a site you want to explore. Deb’s also been a contributor at a number of other blogs (including this one) and has authored several eBooks.
It’s fun to look at a freelancing success story like Deb’s and admire her amazing accomplishments. But, how did Deb do it? What does it take to start with nothing and grow your own successful blog network?
In this post, Deb Ng has graciously agreed to share some of her tips and insights with us here at Freelance Folder. I’m sure that you’ll agree that freelancers of all kinds can learn from her story.
Essential Advice from 6 Successful Freelancers
Posted July 16, 2009 in Business, Interviews
I was reading Freelance Folder for well over a year before I had the pleasure of becoming a regular contributor for the site. In that time I was able to learn from a wealth of information that the team of writers here have had to offer.
Thankfully, this variety and quality hasn’t changed, but today I want to mix things up a bit and get advice from other sources. I have taken the time to contact some of the most successful freelancers I know and ask them for any valuable advice that they would like to pass on to other freelancers. In this post, I’ve compiled and arranged all of their advice for you.
I had originally planned to ask more people, but the advice shared here is absolutely packed with detail and value that I think more would have been entirely unnecessary. The following tips are in no specific order; everyone involved has shared some great words of wisdom.
Enjoy…
Interview With Designer Extraordinaire — Liam McKay of Function
Posted November 4, 2008 in Interviews, Web Design
Hey everyone! Today we have an interview with Liam McKay of Function – Web Design and Development. I’ve had the pleasure of connecting with Liam on multiple occasions both via his design blog and also via Twitter and I’m very happy Liam accepted the invitation for this interview! Hope you like it!
Jon: Hi Liam! First I’d like to thank you for taking the time for this interview. Can you tell us a little about yourself, what you do and where you’re from?
[Click Here to Read More...]
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