Freelancefolder

MarketMeTweet: Will It Help You Find Clients on Twitter?

Posted February 26, 2010 in Marketing, Social Media 38 Rockin' Comments »

Lately, I’ve been playing around with MarketMeTweet, a new Twitter application for marketing and branding.

MarketMeTweet allows you to manage multiple Twitter accounts to promote your business. You can send tweets, as well as get your replies and direct messages, retweet, and send messages to others. It works with PC, Mac, and Linux.

Will MarketMeTweet help you find clients on Twitter? The short answer is, “Yes, but….”

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Eighteen More Helpful Twitter Applications for Freelancers

Posted February 24, 2010 in Social Media, Tools/Resources 36 Rockin' Comments »

Most freelancers agree that Twitter is a fun and useful social media tool that can help you network with peers and potential clients.

Twitter applications can help a freelancer to get even more benefits from Twitter.

Last summer we took a look at 15 Useful Twitter Tools for web workers. This post examines 18 more Twitter apps that freelancers might find useful and briefly explains what each one does.

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10+ Tips For Using Twitter To Grow Your Freelance Business

Posted February 10, 2010 in How-To, Social Media, Tools/Resources 62 Rockin' Comments »

Like it or not, social media is here to stay — at least for a while. More importantly, if you are not using the various social media tools that are available to grow your freelance business, you are missing out on a prime opportunity. The audience is global, the tools are almost all free and, with proper time management, the return on your investment could be phenomenal.

I have heard from numerous peers of their struggles to grasp the reigns of the wild stallion that is social media marketing, but I have had measurable success learning how to utilize Twitter in ways that have increased my clientele, enlarged my network of connections, and strengthened my standing as a member of the freelance and design community. In fact, without Twitter I would not be writing for Freelance Folder!

In this post I will share some basic transferable principles I have discovered that could help you not only get your feet wet with Twitter, but quite possibly could open doors you thought were locked to you and your freelance business.

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Embracing Social Media as Freelance Job Search Tool

Posted January 20, 2010 in Marketing, Social Media 31 Rockin' Comments »

The challenges of freelancing don’t lie in the daily commute or finding the right outfit to wear to work. Instead we have to continually think of ways to market ourselves and drum up business. This isn’t always easy. Not only do we have to stay on top of our own game, but we have to consider all of the other freelancers who are vying for the same opportunities. The good news is that in 2010, there are plenty of options. Finding them is easy thanks to social media.

We all know social networks such as Twitter and Facebook are fun networking and socializing platforms, but they, along with other social media tools, can also be used to enhance your job search and help you to land more clients. While younger freelancers are eager to embrace social media, many “old schoolers” confess to “not getting it” or its importance.

Don’t underestimate the usefulness of social media, you never know what you might find beyond the regular job boards.

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5 Misuses of Social Media That Could Kill Your Freelance Business

Posted December 18, 2009 in Marketing, Social Media 48 Rockin' Comments »

Unless you’ve been living under a rock this year, you have witnessed the explosion of social media as a tool for marketing, networking and branding in new and exciting ways. What started out as a few different methods for communicating and sharing online with friends and family has spawned entirely new occupations, from social media marketers to brand management organizations to software applications for everything from backing up your social media profile to monitoring your brand online.

Word of mouth marketing has been redefined, arming customers with the ability to propel a good or bad consumer experience into the viral limelight and customer service representatives with the chance to respond instantaneously to praise or complaints that mention their name.

Now with the recent addition of real-time results to major search engines, the level of potential exposure for brands and businesses and even people by name has dramatically increased. All you have to do is type a brand name into Google’s search box to see the ramifications this can have.

In this post we’ll share some of the misuses of social media that can damage your freelancing brand.

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Five Ways to Better Engage Readers on Your Blog

Posted December 16, 2009 in How-To, Social Media 44 Rockin' Comments »

Most freelancers would agree on the value of building a strong network through blogging. Besides providing value through content, blogging is also very valuable by providing community.

A strong network isn’t possible without interaction. You can write the most compelling article each time, but if it doesn’t spark conversation, your blog isn’t going to cut it as a networking platform.

In this article, we will explore five ways that work quite well when it comes to increasing reader participation.

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You May Be Addicted to Social Media If…

Posted December 10, 2009 in Lifestyle, Social Media 52 Rockin' Comments »

Do you use Twitter, Facebook, LinkedIn, or some other form of social media? Do you use it a little too much?

There’s no question that social media is an important part of today’s Internet environment. If you freelance (or are thinking about freelancing), chances are that you’re already involved in social media somehow.

But social media has a dark side too — it’s very easy to spend too much time twitter, write too many comments on Facebook, or overuse social media in some other way. In this post, we’re going to help you decide if you’re using social media too much.

Here are 20 ways to tell if you are addicted to social media:

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How to Monitor Your Brand on Social Media

Posted December 8, 2009 in Marketing, Social Media 29 Rockin' Comments »

Did you know that people are talking about your freelance business?

It’s true. The evolving technologies and transformation of web as a social tool means that people everywhere are talking, and it is critical for you to listen to what they are saying about your business.

The methods we’ll show you for tracking your business on social media are pretty simple, but they can provide a lot of insight as to how you can change your freelance marketing efforts to better suit the needs of your target market.

Let’s take a look at a few ways we can listen to what others are saying by monitoring social media.

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The Facebook Fan Page Recipe — 0 to 1000 Fans In 35 Days

Posted November 16, 2009 in How-To, Social Media 41 Rockin' Comments »

If you are a regular Freelance Folder reader, then you already know we recently created a Facebook fan page for Freelance Folder. Our fan page has been live since October 6th, 2009 — and on November 10th, about 35 days later, we reached the one thousand fan milestone. In this post we’ll show you how we did it (and how you can do it too).

Before I share some of the things we did to grow the fan page at such a rapid pace, the FreelanceFolder team would like to thank all of our readers for your support. The biggest reason for our success on Facebook is your interest and participation, and we definitely couldn’t have done it without you — Thanks!

Okay, let’s start with a quick guide to creating fan pages for anyone who doesn’t already know how, and then we’ll move on to some of the more growth-oriented stuff.

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