Social Media Trends Freelancers Shouldn’t Ignore

As a freelancer, what do you need to know about Social media trends? Probably quite a lot. Social media is an important marketing strategy for most freelancers. But, if you've been freelancing for a while you also know that social media changes often. It can be hard to keep up. In this post, I list four recent social media trends and their potential importance to freelancers. … [Read more...]

21 Freelancing Social Media Faux Pas

You've heard how wonderful a tool social media is for freelancers. For little to no cost and a minimal time commitment you can find exposure for your freelancing business that used to be beyond the reach of most solo professionals. But don't take social media too lightly. To get results, you need to learn to use it effectively. Sadly, many freelancing professionals fail to get the kind of results they would … [Read more...]

Why All Freelancers Really Need a LinkedIn Profile

So, you understand that participating in social media is important for your freelancing business--that's a great start. Let me ask you something else. Do you currently have a profile on LinkedIn? If you answered "no," then you may be missing a great opportunity to market yourself to the very businesses that you're trying to reach. In this post, I'll discuss some of the benefits freelancers can find … [Read more...]

Are Free Blog Sites Really a Good Deal for Freelancers?

Every freelancer should have a blog, or at least a website, to act as a portfolio to showcase his or her expertise. That's because, for most freelancers, online marketing plays a huge role in how we get our customers. Most freelancers understand this. But if you're just getting started what is really the best way to go about getting a website for yourself? You basically have two options when it comes to … [Read more...]

The Freelancer’s Ultimate Introduction to Google+ Hangouts

Google+ provides some interesting tools for freelancers, including Google+ Brand Pages. Another aspect of Google+ that freelancers should consider is the Hangouts feature. Google+ Hangouts is one of the most interesting social media tools currently available for freelancers (and others). It is also one of the unique Google+ features that helps to distinguish Google+ from other social media tools. If you're … [Read more...]

The Top 10 Social Media Options for Freelancers & Small Business Owners

If you're just getting started on social media, you're in luck. Today, you have more social media options than ever before. The fact is, for most internet users, social media is the main reason they get online. Chances are that many of those same users are also your clients and potential clients. If your freelancing business is not on social media yet, you're falling behind. Whether you're new to … [Read more...]

Can Pinterest Help Your Freelancing Business?

If you're active in social media, you may have recently heard of Pinterest, a new social media site that is gaining popularity. In fact, it seems like everyone is suddenly talking about Pinterest. From all the talk it's hard to tell whether it's a trend or a fad. You may even wonder if there is any way that your freelancing business could possibly benefit from using Pinterest. You may be asking yourself … [Read more...]

How to Devise the Perfect Freelancing Social Media Strategy for You

How can a freelancer develop an effective social media strategy with a reasonable investment of time? As freelancers we rely on social media to interact with clients, potential clients, and other freelancers. Social media is a great tool for freelancers (and since social media is most often free it's very budget-friendly). But if you're not careful, social media can also take up a lot of your valuable … [Read more...]

Time for Freelancers to Become More Social and Play the Game

For freelance writers, there are a lot of avenues available to promote their work. Social media, however, should be the first and foremost tool to spread the word about interesting articles, searching for individuals to interview, gathering new story ideas and more. Some of the challenges that freelance writers can face with social media are which outlets to use, how often to use them, and where and when … [Read more...]

20+ Helpful Google+ Brand Page Resources for Freelancers

A few weeks ago Google+ rolled out their much anticipated brand pages. These brand pages are intended for company and business use (in contrast to the original Google+ profiles, which had to be registered to an individual). Many big brands have jumped on the bandwagon and set up their Google+ Pages. Many freelancers have also set up pages for their blogs and businesses. You may be wondering if these pages can … [Read more...]