How do your prospective clients learn about you? More importantly what do they know about you?
Well, unless you happen to have met your client face-to-face, your client learns about you from what you’ve shared online. You are what you share–at least to your client.
In this post, I’ll discuss the importance of your online reputation.
As a freelancer, what do you need to know about Social media trends?
Probably quite a lot. Social media is an important marketing strategy for most freelancers.
But, if you’ve been freelancing for a while you also know that social media changes often. It can be hard to keep up.
In this post, I list four recent social media trends and their potential importance to freelancers.
You’ve heard how wonderful a tool social media is for freelancers. For little to no cost and a minimal time commitment you can find exposure for your freelancing business that used to be beyond the reach of most solo professionals.
But don’t take social media too lightly. To get results, you need to learn to use it effectively. Sadly, many freelancing professionals fail to get the kind of results they would like from social media. That’s because they make embarrassing mistakes.
In this post, I’ll list twenty-one embarrassing mistakes that I’ve seen on Twitter, LinkedIn, Google+, and other social media sites. You can use this list as a handy checklist to make sure that your social media presence is all that it should be.
Let me ask you something else. Do you currently have a profile on LinkedIn?
If you answered “no,” then you may be missing a great opportunity to market yourself to the very businesses that you’re trying to reach.
In this post, I’ll discuss some of the benefits freelancers can find from using LinkedIn. I’ll also share some additional resources where you can learn more about using LinkedIn for your freelancing business.
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