The fact is, for most internet users, social media is the main reason they get online. Chances are that many of those same users are also your clients and potential clients. If your freelancing business is not on social media yet, you’re falling behind.
Whether you’re new to freelancing and want to set up an online social media presence ASAP, or you’re a seasoned freelancing veteran who is just now taking the social media plunge, you’re sure to find a platform that appeals to you.
In this post, I’ll provide a quick overview of each of the major social media platforms and explain why a freelancer might wish to use each.
Posted February 3, 2012 in Social Media
If you’re active in social media, you may have recently heard of Pinterest, a new social media site that is gaining popularity. In fact, it seems like everyone is suddenly talking about Pinterest. From all the talk it’s hard to tell whether it’s a trend or a fad.
You may even wonder if there is any way that your freelancing business could possibly benefit from using Pinterest. You may be asking yourself whether you should get involved in Pinterest.
In this post, I’ll take a look at Pinterest from a freelancer’s perspective. I’ll explain what it is and also take a look at some benefits and drawbacks of the site for freelancers.
Of course, ultimately every freelancer needs to make their own decision about Pinterest.
As freelancers we rely on social media to interact with clients, potential clients, and other freelancers.
Social media is a great tool for freelancers (and since social media is most often free it’s very budget-friendly). But if you’re not careful, social media can also take up a lot of your valuable project time.
Of course, strategies will vary for each individual freelancer. However, over the past few years I’ve put a lot of thought into social media strategy. The tips in this post should work for most freelancers.
Social media, however, should be the first and foremost tool to spread the word about interesting articles, searching for individuals to interview, gathering new story ideas and more.
Some of the challenges that freelance writers can face with social media are which outlets to use, how often to use them, and where and when to promote them. Although social media is not rocket science, it can be challenging at times, therefore stop writers from effectively using the various tools at their disposal.
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