Boost Your Freelancing Career by Making the Most of LinkedIn Groups

As a freelancer, you likely recognize how important the Internet has become to the success of your business. Potential clients and freelancers now regularly communicate and research each other online. As such, if you aren't yet a member of the top online social networks, this should be a primary goal of developing your freelance career. While some social networks are hit and miss when it comes to cultivating … [Read more...]

Should You Connect with Your Prospects and Clients on Facebook?

If you've been a freelancer for a while, you will eventually get a request from a client or prospective client to connect on Facebook. While normally we encourage freelancers to connect with clients through social media, for many freelancers Facebook is different. Because Facebook has become mainstream for many, particularly in the U.S., a freelancer may be connected to a wide spectrum of friends and … [Read more...]

7 Tips for Using Your LinkedIn Profile to Land Great Projects

LinkedIn may not have the name recognition of Facebook or the popularity of Twitter, but what it does have is the reputation as one of the most effective social networking services for freelancers. Boasting more than 80 million users and counting, LinkedIn has something for everyone, from writers to designers, from podcaster to vbloggers. Thanks to LinkedIn's huge, active network of professionals, many … [Read more...]

5 New Social Networking Trends for Freelancers to Explore

Social media is here to stay. Twitter, Facebook, and Foursquare are a vital part of many freelancer's marketing efforts. But, just because these social media tools are popular today, doesn't mean that they will always be effective marketing tools for freelancers. What's popular today may be forgotten tomorrow. The shrewd freelancer will be constantly exploring new social media marketing alternatives. … [Read more...]

The Pros and Cons of Twitter Newspapers

Are Twitter newspapers effective for freelancers? For the past few months, I've been seeing links to online "newspapers" pop up in the Twitter stream. In fact, we first discussed Twitter Newspapers on Freelance Folder in an Open Thread a few months ago. Since online social media newspapers seem to be becoming more popular, I decided to take a closer look at this trend. In this post, I'll explain what a … [Read more...]

How Many Personas Do You Maintain Online (and Why)?

In the not too distant past people often defined themselves by saying they wore several "hats." One could wear the mother hat, the nurse hat, the wife hat, the lover hat--and switch them off and on with no one thinking anything of it, because they could still see that it was really just you. It's different now, and instead of switching hats--you switch personas, which, for Internet users, is more like … [Read more...]

25 (Plus) Must-Follow Tweeters for the Serious Freelancer

Are you getting the most value from your Twitter account? Who you choose to follow on Twitter determines the value that you'll receive. Follow the right people and you will learn valuable information for your freelancing business simply by following the links that are shared. You will also find yourself connecting with businesses and other freelancers in a way that will benefit your freelancing business for … [Read more...]

How to Break into Social Media Consulting

Everywhere you look, it seems everybody's into social media nowadays. From solopreneurs to small businesses and Fortune 500 companies, everybody wants to maximize the powers of social media. The growing popularity of social media only means greater opportunities for freelancers. On one hand, we can and should use social media to attract more prospects and clients. On the other, we can expand our service … [Read more...]

How to Write a Great Twitter Bio to Get Targeted Followers

Much has been written about using Twitter for business, for social networking, for personal connections, for making money with and increasing follower count. But many people forget that without a good (great) Twitter bio, it's virtually impossible to get targeted followers, much less engage meaningfully with them. Now some may argue that writing an itty bit bio of a 160 characters is hardly rocket science and … [Read more...]