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Open Thread: Have You Changed How You Do Social Media?

Posted July 10, 2011 in Open Thread, Social Media

Several years ago we asked you about your favorite social media platform. At the time, most of you preferred networking through Twitter, with Facebook being the second choice.

Well, times have changed. Most of the social media platforms have added new features in the past few years.

More people than ever are using social media. There are also many new apps out there for social media. And, of course, Google+ has added a potential new platform to the freelancer’s arsenal of networking tools.

It’s time to ask your opinion about social media again. What I’d like to know is this:

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7 Popular Social Media Myths Freelancers Can Ignore

Posted July 6, 2011 in Social Media

Social media is big news these days. Nearly every week we hear something different:

  • This social media company has gone public and is valued at $$$$
  • That large company just launched their own social media platform
  • This celebrity just embarrassed themselves on social media
  • ?% of all adults are now on a particular social media platform

The list of news items about social media goes on and on and there’s a lot of conflicting information out there. It’s no wonder that many freelancers are confused about how to handle social media.

In this post, I’ll refute seven of the most common myths about social media so that you don’t have to worry about them.

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The Power of Owning Your Own Domain

Posted June 28, 2011 in Social Media

The Power of Owning Your Domain NameA website is one of the most basic and essential marketing tools for the modern freelancer. Fortunately for us, it’s now easier and cheaper than ever to create a website.

That said, the temptation of free websites and domains is strong. You can get started without taking out your credit card or even having a PayPal account. In fact, you can create a website at Blogger.com or WordPress.org for zero investment and in under 10 minutes. How cool is that?

Yet I always advise freelancers, and anyone else interested in creating a business website, to make the small investment to register their own domain name and pay for their website’s hosting. You can get web hosting for under $10 a month. Domain name registration is even less expensive, at less than a dollar a month.

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10 Tips to Supercharge Your Social Media Style

Posted June 13, 2011 in How-To, Social Media

Supercharge Your Social Media StyleAs a freelancer, what’s your social media style?

Are you fun and carefree? Or are you all-business, with each and every tweet and update carefully crafted to hook prospects and clients? Are you funny? Random? Self-centered?

Whatever your current style, you can probably make a few tweaks to get even more results from your social media presence. Don’t worry. You don’t have to spend any more time on social media than you’re already doing. Neither do you have to don an ill-fitting persona (more on that below).

A “style” is your way of doing things. In this post, we’re looking at our style of using social media.

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