Posted November 1, 2007 in Marketing
Some time ago Ian Fernando, a good blogging friend of mine, contacted me to have my opinion on a new product he was working on called OptinComments. Which is basically a WordPress plugin that one can use to grow his/her mailing list.
First let’s see why a freelancer would actually want to have a mailing list, or grow an existing one. What are the benefits of having a mailing list?
Most companies like Aweber or GetResponse will charge you a monthly fee. So unless you’re making money with that list or it benefits you or your clients in some ways (i.e.: newsletter), it may not be useful for freelancers.
On the other hand, you will go through slower months at some point, where you don’t have a lot of contracts, and you’re having a hard time finding new clients. This is where your mailing list comes in handy, and where OptinComments can help (provided you have a blog and you run WordPress). [Click Here to Read More...]
Posted October 30, 2007 in Productivity
Do you often feel that you are doing everything under the sun but the actual work? You know, the activity that gets you money? Distractions can be a big problem when you work on your own: although you have deadlines and commitments there is nobody breathing down your neck to see what you are actually doing.
You never realize when you stop your work and start playing an online game, chatting with someone you know, reading “interesting” stuff on various blogs and leaving prodigal comments, conversing over the phone, discussing politics with your spouse, or doing any of those hundred things that help you spend your time but don’t give you any real return.
I know a client who until a couple of years ago was running his online business from his basement (now he has an office); most of the time when his wife thought that he was promoting his work or processing client-queries he was playing online games. And he knew he shouldn’t be doing that because he repeatedly used to confess to me whenever we interacted while doing work. [Click Here to Read More...]
You’ve heard it before: “It’s not you: It’s me.” Or perhaps you heard nothing at all, and the regular stream of customers who were once hot for you has slowed to a trickle.
But the truth of the matter that it is you, and unless you take immediate action to rekindle the flames, your customers and subscribers will move on to greener pastures. But it doesn’t have to be that way.
Read on to find out why your profitable customers dump you, and what you can do to turn the tide. [Click Here to Read More...]
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