Patience and Online Business ? A Winning Combination?

Patience in businessWhen doing business online, is patience something that will help you succeed in the long run or on the other hand, will it just slow you down?

Everything is dynamic as far as the Web is concerned, so that it’s easy to understand why some people don’t exactly see online business and patience as a winning combination. Is that really how things stand, is there no room for patience in this industry?

Yes and no. Of course, having too much patience is never recommended, since it could end up keeping you from trying alternatives on for size. Let’s take website monetization as an example. If a certain company or even ad format is not working for you, then having too much patience is definitely not recommended. You can stick with it for another week or even another month, but if the results are simply not worthwhile then looking into other options is simply a must.

On the other hand, thinking that there is no room for patience in this industry would simply be foolish on your part, and such an attitude has turned more than a few online entrepreneurs with great potential into pathological quitters. They launch a project and expect to see results in terms of visitors and profits right away.

Obviously, that’s not very likely to happen and, as such, they simply give up, thinking that there is no point in fighting for a lost cause (even if we’re talking about a new project). As such, they simply drop everything, move on to something else, and repeat the same pattern over and over again, wondering why they can never catch a break.

As always, the truth lies somewhere between those two extremes. Expecting results right away is an attitude which will get you nowhere, there’s no doubt about it, but that doesn’t mean that you should become over-conservative, because you would end up missing a lot of potentially lucrative opportunities as a result of such a way of thinking.

Speaking in general terms is simply impossible because sometimes having patience is a must, while other times, it will get you nowhere. There is simply no way to compare your attitude towards long-term goals (where patience on your part will be required, due to the fact that) to your attitude towards website monetization methods (where you shouldn’t wait for ages until finally deciding to chance something which was simply not working out for you).

All in all, while, generally speaking, patience and online business can’t be considered a winning combination (since it really depends on the situation we are referring to), it can be if we add common sense to the equation. Patience can be a huge advantage if you have the common sense of realizing when being patient is in order and when it is not. In today’s world, being flexible is simply a must and that applies as far as your attitude towards patience is concerned just as it does with anything else.

What are your thoughts?

Best wishes,



About the author This is a guest post by Alan Johnson, be sure to grab your free copy of The Online Business Handbook over at