What You Must Know to Survive in a Rapidly Changing Freelance Marketplace

Running a business is tough enough, but when you're centered in an industry that seems to change almost every day, it can seem impossible. While there's a ton of freelance work out there, there's also plenty of competition and it becomes a daily fight to set yourself apart. One of the best things about being a freelancer is that when you get the ball rolling with clients, you don't have to go looking for work … [Read more...]

Keeping Up with the Joneses of the Web

You've heard the saying "Keeping up with the Joneses," right? It basically means that whenever your neighbor (or friend or family member) buys some new shiny toy, you have to buy one too. They have a bunch of big screen TVs, trucks and Sea-Doos, so you have to have them too. But have you heard about Keeping up with the Joneses of the Web? Every day there seems to be some new cool trend out there than can be … [Read more...]

Freelancing Competition–Friends or Foes?

Let's face it. If you're a freelancer, then you've got competition. Competition means that there is someone else who is also targeting your ideal clients and prospects. They may be applying for the same projects. They may even be getting more of those projects than you are getting. It's very easy for a freelancer to get distracted by what their competition is doing. In this post, we'll discuss the three … [Read more...]

How to Be Competitive Without Alienating Your Peers

In the current economic climate, freelancers can very easily discover they are a not-so-distant relative to the starving artist. Scrambling for the next project, lowering rates and doing whatever else it takes to secure the necessary income can begin to raise the competitive mindset to new heights in even the most community-minded of individuals. While competition can be a healthy motivation, it can also be … [Read more...]

How to Make Your Portfolio Better Than the Competition’s Portfolio

Competition is fierce in the world of freelancing. In the clients' eyes, one of the few factors that differentiates you from the competition is the quality of your portfolio. While much of what makes up a portfolio is both subjective and based on personal preferences, there are still several surefire ways to distinguish yourself in the sea of freelancers. Let's takes a look at some ways you can make your … [Read more...]