Plan a Marketing Strategy for your Freelance Career

Going the freelance route can be quite an exhilarating process. You drop the 9-to-5 workday in exchange for a whole lot more freedom and independence. But with this job track also comes the burden of management. Personal branding and marketing is a big part of growing your own freelance business. You need to get your name out there into the world and hopefully reel in a few clients. It can be difficult, but I … [Read more...]

Why It’s Okay to Be Small

Lots of freelancers go to great lengths to disguise the fact that they're a one-man (or one-woman) operation. They may refer to their business decisions in plural ("we decided to..."), give themselves a fancy title (Chief of Operations), or even create a fake persona to screen phone calls. It's almost as though they are ashamed of being a freelancer. However, being a small business isn't necessarily a bad … [Read more...]

10 Things To Keep In Mind When Starting Out As A Freelancer

So you've realized after many years that your day job is not giving you what you want and you know you have the skills to start earning money on your own. You know people out there are already doing it... and doing it really good. Think you could do it too? Well, you definitely could and if you've decided to take the plunge then go for it. But before you start your freelancing career, here are 10 things you … [Read more...]