Why Freelancers Need a Brand and How to Create One

We all know that large and small businesses alike benefit from great branding. Freelancers, on the other hand, may overlook this effective marketing strategy. The truth is, however, that as a freelancer branding is just as important as it is for traditional businesses. Yet, many freelancers don't realize how important this vital marketing tool really is. Without branding, your freelancing efforts may … [Read more...]