Your Online Reputation: You Are What You Share

How do your prospective clients learn about you? More importantly what do they know about you? Well, unless you happen to have met your client face-to-face, your client learns about you from what you've shared online. You are what you share--at least to your client. In this post, I'll discuss the importance of your online reputation. … [Read more...]

Does Your Freelance Business Have the “Wow” Factor?

There are thousands of freelancers out there. How can your freelancing business possibly compete? You need something different--something better than what other freelancers offer. Your business needs that special something that makes a prospect pause and think to themselves, "I have to do business with this freelancer." We've talked about the importance of having a unique selling propositon (USP) before. … [Read more...]

14 Q & A Sites Where Freelancers Can Shine

Freelancing is all about making positive connections and building relationships. The more relationships that you build, the greater your pool of potential customers. That's why, as a freelancer, I like to examine different means of connecting online. Today, I'll examine question and answer (Q & A) sites and provide a mini review for fourteen popular Q & A sites. … [Read more...]

Are You Guilty of T.M.I.?

Freelancers go to great lengths to build strong relationships with clients, so it should come as no surprise that they are sometimes guilty of sharing too much information (T.M.I.) online. While it's important to be authentic and genuine online, it's also possible to overshare. There are some things that clients, colleagues, and potential clients didn't really need to know about you. Yet, oversharing … [Read more...]

Ten Rude Twitter Habits to Break Today

Many freelancers enjoy connecting on Twitter. It's a simple application that's easy to learn, yet it has a huge number of apps that can be added to expand its functionality. Plus, most freelancing specialties have a large Twitter community. From personal experience, I know that there's a large writing community on Twitter. I know that there is also a large design community there as well as communities for … [Read more...]

7 Popular Social Media Myths Freelancers Can Ignore

Social media is big news these days. Nearly every week we hear something different: This social media company has gone public and is valued at $$$$ That large company just launched their own social media platform This celebrity just embarrassed themselves on social media ?% of all adults are now on a particular social media platform The list of news items about social media goes on and on and there's … [Read more...]

Are You Rude Online?

So, you're active online. You've got a blog, multiple social media profiles, an online portfolio--and you keep everything updated regularly. You're doing exactly what a freelancer should do (or so you think), but you're not getting any new clients. What could be the problem? There might indeed be something you're doing wrong, even when you seem to be doing everything right. Although having an online image is … [Read more...]

10 Ways to Get Your Name in Front of Prospective Clients

The most difficult part about starting out as a freelancer is finding work. If you've ever spent an entire day applying for advertised freelance gigs, you will probably relate to this post. A key component of getting clients for your freelancing business is to get your name out there. You can be the very best freelancer in your chosen profession, but if no one has ever heard of you or your freelancing … [Read more...]