Should You Be Freelancing on Tumblr? (What You Need to Know)

Quick, what's your first impression of Tumblr? If you're thinking of a site that serves as an online diary for thousands of teens, you're only partially right. Many of Tumblr's users are teenagers. However, I was surprised to learn that the average age for a Tumblr user is 34.6 years old (according to Garrett Button's article, Age, Gender and Social Media Strategy: Audience Analytics for B2B, published on … [Read more...]

14+ Useful Twitter Apps to Help You Grow Your Freelance Business

Twitter is a great social media tool for freelancers. It can be used for marketing, networking, to find jobs, and so much more. Plus, it's free. If you've been reading Freelance Folder for a while, you know that we've already published a lot of helpful posts on how to get them most out of Twitter. One of the great things about Twitter is that there are a lot of third party tools available to expand how … [Read more...]

How to Add Google+ to Your Freelance Marketing Strategy

Are you missing out on the business benefits of using Google+ for your marketing strategy? Despite the fact that Google+ has been public for two years now, there are still some freelancers who don't use it yet. I get it. We're all busy. It takes time to be involved in a social media network. And you don't think you have that time. But if you're leaving Google+ out of your freelance marketing strategy, … [Read more...]

12 People Every Freelancer Should Connect with through Social Media

"How can I use social media for my freelancing business? I don't really know anybody?" If you're hesitating about using social media because you feel your social network isn't very big, think again. You know more people than you realize. And social media is a great way to expand your network. Yet, one of the biggest complaints people make about using social media for their freelancing business is that they … [Read more...]

7+ Social Media Resources You Probably Should Be Using for Your Freelancing Business

Are you getting the most from your social media participation? Most experienced freelancers already understand the benefits of being involved in social media. They already know that social media is a great (and still mostly free) option for networking, getting the word out, and other types of marketing. But most freelancers don't really make the most of the social networks that they are in. Many social … [Read more...]

Why All Freelancers Really Need a LinkedIn Profile

So, you understand that participating in social media is important for your freelancing business--that's a great start. Let me ask you something else. Do you currently have a profile on LinkedIn? If you answered "no," then you may be missing a great opportunity to market yourself to the very businesses that you're trying to reach. In this post, I'll discuss some of the benefits freelancers can find … [Read more...]

Time for Freelancers to Become More Social and Play the Game

For freelance writers, there are a lot of avenues available to promote their work. Social media, however, should be the first and foremost tool to spread the word about interesting articles, searching for individuals to interview, gathering new story ideas and more. Some of the challenges that freelance writers can face with social media are which outlets to use, how often to use them, and where and when … [Read more...]

5 Elements All Effective Freelancing Social Media Profiles Must Have

Social media can be a great networking tool. Used properly, you can meet both prospective clients and colleagues on social media. You can also use it to communicate with family and friends. Sadly, however, too many freelancers are not taking full advantage the social media tools that they have available to them. Yet, they wonder why they aren't benefiting from their social media participation. You've … [Read more...]

How Freelancers Can Brand Themselves Using Twitter Trends

Trending on Twitter was a difficult undertaking just a few years ago. If you were a major celebrity who a lot of people liked, you would have a shot. If you were famous and said something really stupid, you had a fighting chance. If you were at any point a well known name and you suddenly croaked, you have an 80% probability of trending high on the social networking site. With this in mind, it is no shock … [Read more...]

Ten Rude Twitter Habits to Break Today

Many freelancers enjoy connecting on Twitter. It's a simple application that's easy to learn, yet it has a huge number of apps that can be added to expand its functionality. Plus, most freelancing specialties have a large Twitter community. From personal experience, I know that there's a large writing community on Twitter. I know that there is also a large design community there as well as communities for … [Read more...]